Resume
Experience
2024 - Present
Communications & PR Consultant
Freelance | Boston, MA
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Develop strategic content, including press releases, talking points, op-eds, speeches, and social media posts.
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Provide media analysis and strategic coverage for clients.
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Pitch clients to national, and local publications and networks; secured coverage at NBC News, 7News (Boston), CBS Boston, Boston Globe.
2022 - 2024
Senior Strategic Account Manager
SNP Communications | Boston, MA
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Led content creation and media relations training to manage and drive growth for broadcast accounts.
â—‹ Clients: Morgan Stanley, Google, IHG, Oracle, Adobe, Stripe, SAP, Hyatt, and Coupa.
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Crafted multi-channel strategic messaging, including executive talking points, speeches, Q&As, social media posts, press releases, blogs, newsletters, and scripts for video/podcasts.
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Wrote, directed, and produced a masterclass-style video series on thought leadership featuring the c-suite officers of Morgan Stanley Private Wealth Management, generating $200K+ in revenue for SNP.
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Built and executed internal comms strategies for Stripe, Hyatt, and Morgan Stanley.
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Launched, project-managed, and developed content for Morgan Stanley’s annual company-wide ideas competition; an in-person LIVE broadcast event. Program grew employee participation 50% YoY.
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Led content strategy and on-site production for IHG’s annual B2B conference in LA (2022) and Mexico City (2023).
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Delivered media training and presentation coaching for global teams at Google, SAP, and Okta.
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Led interview prep, media and presentation skills training programs for global teams at Google, SAP and Okta.
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Managed teams of up to 15 at high-profile events and live broadcast productions.
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Maintained strong media relationships with national print and broadcast outlets, as well as influencers.
2016 - 2021
News Reporter
WHDH-TV (7News) | Boston, MA
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Demonstrated exemplary written and verbal communication skills by simplifying complex information to produce and deliver on-air stories under immediate deadlines.
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Developed and executed crisis communications strategies for breaking news coverage, from presidential elections, to civil unrest, and severe storm damage.
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Project managed every aspect of live reporting from story ideation to broadcast.
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Produced trending news content for social media channels, including X, Instagram, Facebook and TikTok. Developed strong relationships with PR teams, and government officials.
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Coordinated story coverage and strategy with photographers, executive producers, assignment desk, web staff, and a team of 25 reporters, in a fast-paced environment.
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Reporting highlights: COVID-19 lockdown, 2018 midterm and 2020 presidential elections, death of fmr. President George H.W. Bush, nationwide college admissions scandal -- featured in Netflix documentary.​​​​​​​​​​​​
2013 - 2016
News Reporter
WVEC-TV (13News) | Norfolk, VA
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Emmy-nominated reporter; researched, developed and generated stories daily for multiple newscasts.
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Covered two Supreme Court of the United States cases: McDonnell v. United States and Obergefell v. Hodges.
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Received Edward R. Murrow award for "Portsmouth Sheriff Chases the Mayor"
2011 - 2012
Reporter/Anchor/Producer
WLUC-TV (TV6) | Marquette, MA
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Wrote, shot, and edited stories daily for broadcast, social media and digital platforms.
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Anchored and produced top-rated morning news program.
Skills
Corporate & Executive Communications
Media and Public Relations
Strategic Messaging
Multimedia Storytelling
Content Strategy & Development
Media & Presentation Training
Crisis Communications
Project & Event Management
Education
2007 - 2011
Bachelor of Arts
Double Major: Communications & Film Production
Double Minor: Broadcast Journalism & Political Science
Keene State College
Keene, NH